

The Sustainable Craft Wagyu®︎
Fujiwara Farm
"The Sustainable Craft Wagyu®︎ ~Fujiwara farm~"
Tokushima Prefecture is home to one of Japan's most famous rivers, the "Mother River—Yoshino River.” The river's majestic flow, which begins with a single stream, weaves its way through valleys and down mountains, creating beautiful canyons and providing fertile soil for the watershed. The river is also called Shikoku Saburo because of the splendid scenery that changes with each basin. The river has a long history as an artery for transporting people, goods, and culture, and is the largest river in Shikoku with the character of a "mother river.”
Fujiwara Farm was established in 1978. Its "Tokushima 3-star Beef," the first certified product of the Craft Wagyu—Sustainable Series, meets Craft Wagyu's high quality standards, and has received J-GAP certification(*), which certifies the originality of the farm's integrated production of locally born calves using superior local bloodlines and the sustainability of the farm’s initiatives.


The barn is designed with consideration for both "animal welfare" and "health of mother cows and calves".


Proper nutrition management and disease prevention through Wagyu calf weaning program.

